Companies recognize that in order to keep up, they need more tools and expertise to create unique customer journey’s and measure ad and marketing performance. With over 4,000 software choices on the market and more emerging daily, it can feel pretty overwhelming.
There's one web mistake I see made more than any other by business and website owners: Getting caught up in the myth of the fold. Here's what you need to know about the digital fold and modern scrolling behaviors.
Sometimes, you need to give someone else a password to an online account of yours, and you might not have access to a sophisticated encrypted password sharing solution to do it. We'll examine how to share logins safely even if you're a lay person.
The horror story I’ve decided to talk about this October is something much more insidious, much more common, something there’s a very good chance is lurking around your own business: cheap website hosting.
October is upon us, and so are Google's sweeping new changes in how Google ranks your business website! But why, and what do you have to do to avoid penalties to your business?
Buying digital ads means that once your ad is gone, it’s gone for good. Without a lasting presence how can your online presence grow? Is there a better way?
There are four main categories where each page of your site is scored, and and all four are important to consider when formulating a search engine optimization (SEO) strategy for your online presence.
There is only one universal measure for cost comparison between digital and traditional media.