October is upon us, and so are Google's sweeping new changes in how Google ranks your business website! But why, and what do you have to do to avoid penalties to your business?
You may have heard that to stand out to potential customers, you need to optimize your online presence, and two strategies are SEO and SEM. But what is the difference?
Joomla, Drupal and Wordpress are all Content Management Systems, which means they handle the images and text that goes on the various pages, blog posts or products displayed on your website. But which one should you choose?
How fast your site loads has an impact on your SEO score – not to mention the number of people who “bounce” off your site in frustration, and go to a faster competitor’s site. How your site is built certainly has an impact on your loading times, but what most people don’t realize is that the server on which that site resides has just as much to do with how fast your site can run.
Facebook tends to be one of the hardest social media platforms to compete on, but with any social arena, you might start to ask yourself: is going to all this trouble (and potential expense) to produce “social” content worth it?
There's one way in which your goals and Facebook's goals align perfectly: You both want people to want to read and interact with the content you post. Realizing this is how you start to win the Facebook game.
Mastering the complex and changing rule-set that Facebook requires of businesses to gain visibility feels impossible! But you know what else has complicated rules and ever-changing environments that most of us still engage with enthusiastically? Video games.
There's lots of things that can be done to keep your passwords from ending up in the wrong hands, but no one else can do them for you or for your employees. When it comes to protecting the keys to the kingdom, security is everyone's job. Here's a few simple rules to live by to keep yourself (and your business) safe online.