Aesthetic Evaluation

This simple set of 10 questions helps to ensure that the design we create for your project matches your brand and your expectations.

To get started, just let us know who you are.

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For each word pair, move the slider to where you believe your company or project falls on the spectrum. You can leave notes about each item if you think it requires some explanation to be clear.

Professional might look like...

• Expert
• Focused
• Sharp
• Facts and figures

Casual might look like...

• Comfortable and Traditional
• Relaxed
• Friendly
• Fun

What kind of impression do you want to give your clients or customers of your brand?

High tech might look like...

• Cutting edge
• Digital
• Scientific breakthrough
• Fast
• Light

Traditional might look like...

• Stood the test of time
• Hand-made
• Family recipe
• Historic
• Natural

What kind of impression of your brand do you want to give your clients/customers?