We are Fiscally Responsible
Any marketing firm can spend your marketing dollars, and may promise short-term gains. We look at your investment into marketing, advertising and web through a long-term lens and offer maximum impact with every action. We truly care about your immediate and ongoing success.
EQ means trust and the numbers don’t lie. We have expertise managing budgets for a wide variety of industries and can share insights. Customer education is a core component of what we do (if you can’t already tell) and we demystify some of the confusing marketing actions and services so we are all on the same page.
Transparency is a core value, and why research is imperative for strategic marketing planning – without it, it’s like climbing a mountain in the dark. We look at many data points, and discuss them with you, illuminating a clear path for all to see.
Like Market Equilibrium, where supply is in equal proportion to demand resulting in little waste, Marketing Equilibrium (EQ) will measure the right balance of actions, to garner the largest gains. This effort minimizes loss.