Why Content is Preferred by the Search Engines Why all the fuss about [...]
I assume by now, you’ve heard of click-bait. It’s everywhere. Those annoying headlines [...]
Companies recognize that in order to keep up, they need more tools and expertise to create unique customer journey’s and measure ad and marketing performance. With over 4,000 software choices on the market and more emerging daily, it can feel pretty overwhelming.
What every business owner MUST know before they make the decision about whether to invest in branding their business.
In general, "branding" is everything that you do to establish an image of your company in your customers' minds (and hearts!) This can include your logo, your company's written "voice," and even details like how you train your service staff to interact with customers.
There's one web mistake I see made more than any other by business and website owners: Getting caught up in the myth of the fold. Here's what you need to know about the digital fold and modern scrolling behaviors.