Preparing to adopt new marketing technology


Companies recognize that in order to keep up, they need more tools and expertise to create unique customer journey’s and measure ad and marketing performance. With over 4,000 software choices on the market and more emerging daily, it can feel pretty overwhelming.

Preparing to adopt new marketing technology2017-12-22T12:36:04-08:00

What is SEO?


SEO is a huge, complex subject, with ever-changing advanced concepts and long-standings basics. Almost everyone knows that it is highly important, but what is it really?

What is SEO?2017-12-22T07:02:00-08:00

What is branding, anyway?


In general, "branding" is everything that you do to establish an image of your company in your customers' minds (and hearts!) This can include your logo, your company's written "voice," and even details like how you train your service staff to interact with customers.

What is branding, anyway?2019-04-10T13:19:31-08:00

The myth of “the fold”


There's one web mistake I see made more than any other by business and website owners: Getting caught up in the myth of the fold. Here's what you need to know about the digital fold and modern scrolling behaviors.

The myth of “the fold”2019-04-10T12:33:03-08:00

Give your sales calls the ears they need


How can you increase your odds of getting through the chain of contacts that stand between you and the business owner? Removing the barriers to a quick-hang up is a great start.

Give your sales calls the ears they need2017-10-05T09:52:41-08:00

How to share passwords in three simple steps


Sometimes, you need to give someone else a password to an online account of yours, and you might not have access to a sophisticated encrypted password sharing solution to do it. We'll examine how to share logins safely even if you're a lay person.

How to share passwords in three simple steps2019-04-10T12:39:03-08:00
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